Marketing is one of the significant factors influencing the success of a business. Everybody, whether a small startup or a big corporation, wishes to promote their brand to acquire new clients. And banners have always been the most common and cost-effective way for marketing and promotional purposes. According to a survey, every dollar spent on out-of-home ads generates $5.97 in sales. But, there are several types of banners available, and choosing the best option can be highly advantageous for your businesses.
Every type of banner out there has certain benefits over the other in context to the surroundings and events where they are used. Hence, you must know about the most common types of banners available so that you can select the one that is best-suited for their advertising strategy.
1. Retractable Banners
Retractable banners are also sometimes referred to as roll-up banners. One of the several reasons for their popularity is that they are very easy to set up and retract. The retractable ability of these banners makes it easy to carry them during transport. Retractable banners can come in several dimensions, but the most standard size is 850mm x 2000mm.
2. Pole Banners
Pole banners are held adjacent to street lights or any poles with the help of arm bracket hardware. And these banners are made of a strong and durable fabric that can withstand extreme environmental conditions as they are held high on the poles directly facing the sunlight and wind. Pole banners can generate a huge number of leads for your business as they are placed at or above eye level, and are easily visible from a long distance.
3. Banner Rolls
If your business participates in seasonal and sporting events, then banner rolls are the ideal solution for you. These rolls can feature alternative graphics, texts, and logos of your choice. Banner rolls come in customized dimensions. Hence, these banners allow you to advertise and brand your products seamlessly.
4. Step and Repeat Banners
Step and repeat banner is the best option for event photography. These types of banners are the most standard fixtures visible at almost every red carpet and fashion event. They have repeating patterns printed on them; thus, it becomes hard for the audiences to get through without noticing them. The brands and logos displayed on step and repeat are visible in photographs taken by individuals at the event. Hence, it helps to spread business publicity even after the event ends.
Although not rocket science, creating, printing, and setting up banners can be a challenging task. But it should not be hard for you, and it isn’t as we are here to handle all the hard work for you. You can contact us for an end-to-end banner advertising solution.